Thanks for the link, Hans. I'm still posting from a mobile device...
Hi Bachus. I do know that Yamaha USA has a few new marketing managers and we are seeing the fruit of their labors. The Idea Scale portal was an important step.
My outsiders view -- Even USA marketing has had trouble getting development in Japan to recognize user wants. The Idea Scale site makes it possible to argue for features based upon user wants and votes.
Arranger marketing and development need something similar. If Yamaha indeed see the Genos and SX as "platforms," that's a big shift already.
All the best -- pj
The problem indeed starts with communication..yamah arranger keyboards still fails in communicating directly with customers... let even create a portal for sharing ideas
I think the US depatment with blake andrews, mister-mister (glen) and Don Sigilas does an incredible job... not just with listening to customers, and then upgrading their instruments accordingly..
But also with discussing problems and helping people with questions..
Makes you wonder why Yamaha Japan doesn’t order the European department to do the same, with all the praise these US guys are having on the internet..
Sometimes i think that the arranger people have no clue...
How to bring the arranger keyboards into the 21st century..